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Many Screens, One Customer: What Mobile Ads Are Missing

This post is part of Genuine's 'Branding That Clicks' series that is exploring the future of branding in a world of conversions, analytics, and ROI. Sponsored by Genuine. The biggest problem with...

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Is Your Brand in a Rut? How Genuine Approaches Digital Creativity

This post is part of Genuine's 'Branding That Clicks' series that is exploring the future of branding in a world of conversions, analytics, and ROI. Sponsored by Genuine. If you work at a traditional...

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Can Ad Targeting Be Creative?

This post is part of Genuine's 'Branding That Clicks' series that is exploring the future of branding in a world of conversions, analytics, and ROI. Sponsored by Genuine. These days, advertising is...

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